You've already done the hard work of deciding the opportunity is real. What you need now is clarity on what it actually takes — and what happens if you get the sequence wrong.

I help you pressure-test the move, map what is actually underneath it, and decide what has to happen first.

The corridor — Shanghai and Sydney merged at golden hour, representing the Australia–China cross-border connection at the heart of JW Advisory

Australia ↔ Shanghai · The corridor, both directions.

01

Heading into Asia

The China opportunity is real. So is the cost of getting it wrong.

That means getting practical about the decisions that quietly add up: channel, partner, platform, pricing, payment flow, FX timing, and whether the economics still work after the excitement wears off.

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AUS
02

Settling into ANZ

Australia rewards trust built slowly.

Australia rewards trust built slowly — the right regulatory posture, the right banking relationships, the right local partners. As Country Manager for Ant International ANZ, I built exactly that infrastructure: AUSTRAC relationships, banking partnerships with the major acquirers, enterprise merchant networks across retail and tourism.

Before that, I spent eight years inside Australian institutional banking at NAB and ANZ. I know how Australian banks and regulators read a Chinese enterprise — and how to position yours well from the start.

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ANZ
03

Knowing who to speak to.

Sometimes the biggest value is knowing who to speak to — and who to avoid.

I’ve spent years working across banks, platforms, enterprise partners, Chinese supply chains and founder-led brands. I can help you think through the right partner, supplier, investor or senior decision-maker to approach, and pressure-test whether the relationship actually makes sense.

This is not a referral service. It is judgement, context, and access — and the experience to know when not to use it.

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WHO